Revamped the "survey engine" project by designing a new architecture and implementing it with the latest technologies, this resulted in enhanced efficiency, scalability and 100% reliability
Established a scalable system architecture for periodically E2E testing multiple interconnected systems, resulting in continuous operational reliability throughout the years and 95% of bug spotting pre-release
Led collaborative efforts with business partners, orchestrating the systematic collection of requirements and formulating strategic action plans for the design and development of innovative projects and features. Executed leadership strategies that ensured a 35% acceleration in project delivery, consistently meeting or exceeding established timelines.
Significantly elevated observability for multiple micro-frontends by establishing uniform logging standards through the implementation of a custom abstraction layer atop Datadog. This strategic effort not only enhanced monitoring efficiency by 25% but also facilitated a more cohesive debugging process across diverse teams, fostering a collaborative and streamlined approach to issue resolution
Implemented survey localization, empowering clients to extract metrics from new markets (Spain, Italy, Germany, France, South Korea), enhancing global reach and market insights, with a modest increase in overall costs by £2k per new survey

Explore short demos of a few of these achievements:
Project Mercury, introduced completely new, subscription based, income stream for the business
TikTok, enabled business partners to target more creators, resulting in £10k RMR
Instagram, fully configurable social environment and..
Facebook, for seamless ad campaign performance testing
Instagram Carousels, the carousels feature elevated the competitive edge of our business partners